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BEAUTY NEWS

THE BEST VEGAN MAKE UP BRANDS TO ADD TO YOUR COLLECTION

image of orange glossed lips on a fair skinned model her hand is slightly covering her mouth

 

More and more of us are choosing to live – or at least experiment with – a vegan lifestyle. While this predominantly involves diet and the way you dress, some of us also consider vegan make up and beauty products as a steppingstone to living a more holistic lifestyle.

But which are the best vegan make up brands? And what are the benefits of vegan make up ? Well, to help you reconsider your choices, here at Cult Beauty, we've collated a list of the best vegan make up brands – and why next time you need a new lipstick, eyeliner or concealer you might consider these cruelty-free alternatives.

TOP 9 BEST VEGAN MAKE UP BRANDS:

WHAT IS VEGAN MAKE UP

To consider a brand vegan, it must prove that it does not contain any animal derived ingredients or by-products in its formulations. At Cult Beauty, we use a third-party verification partner – Provenance who awards brands with Cult Conscious proof points if they meet the thresholds for a range of sustainability claims including being vegan. Provenance awards brands a Vegan Proof Point which means that the brand has shown that:

      • The brand avoids all animal-derived ingredients including, but not limited to, beeswax, carmine, lanolin, collagen, keratin, silk, gelatin and chitin.
      • None of its by products contain animal-derived ingredients.
      • The brand continues to prove that they adhere to vegan approved practices periodically to maintain its certification.

WHAT ARE THE BENEFITS OF VEGAN MAKE UP

Aside from supporting companies that put the welfare of animals at the forefront of their formulas, there are also other benefits of vegan make up. Prioritising their sustainability impact on the environment, the best vegan make up brands tend to have a lower carbon footprint by emitting less greenhouses gasses into the atmosphere, they usually use fewer harsh ingredients and typically make more ethical choices about the ingredients that they use. They are also more innovative in their choices and usually craft formulations packed with botanical blends, plant-based pigments and more. The result? Products that not only perform well but nourish the skin too.

THE BEST VEGAN MAKE UP BRANDS

Now we understand a little bit more about what it means to be considered a vegan make up brand, let’s get into the fun stuff and get up close and personal with the best vegan make up brands on the market right now.

MILK MAKE UP

Dreaming up effective formulas and keeping things 100% veganMILK MAKEUPis the part-make-up-part-skin-care brand that really cares. Its high-performance products are packed full of good-for-skin ingredients including its unique use of hemp seed oil, matcha green tea, kale and magnolia bark extract so that you can nourish your skin, lips and lashes at the same time asexpressing yourself and your personal style. P.S. the packaging is pretty eye-catching too!MUST-TRY PRODUCTS:
SHOP ALL MILK MAKE UP >>> 

VIEVE

VIEVE is considered one of the best vegan make up brands as itempowers, encouragesself-belief and delivers  confidence. The brand’s products are powerful, versatile and easy to use – whether you’re a make up pro or a beautybeginner .From cruelty-free matte lipcosmetics to complexionenhancing, foundations, concealers and more, VIEVE is the modern make up brand that blends sophistication with sustainability. 

MUST-TRY PRODUCTS:

61

55.30€

28

SHOP ALL VIEVE >>>

TOWER 28 BEAUTY

 Looking for vegan make up specifically designed for sensitive skin? Californian make up brand Tower 28 has your name all over it! As well as being vegan, all its make up products are designed with sensitive skin in mind. They’re made with high-quality, non-irritating ingredients (clean living is what the brand is all about), promising to deliver a dewy, glowing, California sun finish to your make up look.

MUST-TRY PRODUCTS:
SHOP ALL TOWER 28 BEAUTY >>>

19/99 BEAUTY

Tired of youthfulness being put on a pedestal? You’re not alone! 19/99 Beauty affirms that beauty is ageless.Whether you’re 19 or 99, the brand understands that you should be able to experiment with the latest make up trends, perfect statement looks and subvert expectations at every turn — who says graphic eyeliner is strictly for twenty-somethings, or that shimmer has an age limit? Its products harness only the best-vetted ingredients,think: comforting chamomile extract, softening rice powder and hydrating coconut water,making itsentire line vegan. But that’s not all, 19/99 Beauty also usesrecycledand recyclable materials wherever possible too! 

MUST-TRY PRODUCTS:

27

21.47€

3

26.00€

SHOP ALL 19/99 BEAUTY >>>

DANESSA MYRICKS

Focusing on inclusivity and diversity, Danessa Myricks Beauty creates multi-use must-haves that are powerfully pigmented and suitable whatever your skin tone. From innovative cream to powder foundations, balmy blushers and radiance-boosting skin tints, each cutting-edge essential sinks into your skin for runway ready finishes.What makes the brand unique is that it avoids beeswax, carmine, and lanolin, developing innovative complexes including its one-of-a-kind Moisture Complex of hyaluronic acid, glycerin and squalane to deliver long lasting hydrating to your complexion fora smoother, softer sign off. 

MUST-TRY PRODUCTS:
SHOP ALL DANESSA MYRICKS >>>

SWEED

Gaining popularity for its vast range of lash lengthening mascaras, Sweed has successfully emerged as a vegan beauty brand dedicated to blending efficacy with ease. Creating a range of 100% vegan and cruelty-free wands, serums, liners and more the brand now also includes lightweight finish powders, lipsticks, airy blushers.Let’s also not forgetitsiconic cluster lashes too – available in everything from barely there whisps to dramatically long flutters. 

MUST-TRY PRODUCTS:
SHOP ALL SWEED >>>

bareMinerals

Offering mineral based products that are packed with skin-friendly, natural ingredients including kaolin clay, sunflower seed oil and aloe vera,bareMinerals features a range of vegan options in its lineup. From eyeshadows to lip products, tinted moisturisers and more, the brand delivers a stellar selection ofessentials that douse your skin in a heavy hit of hydration, nourishment and subtle pops of pigment.MUST-TRY PRODUCTS:
SHOP ALL BAREMINERALS >>> 

MONIKA BLUNDER BEAUTY

Adored by the Hollywood elite, Monika Blunder Beauty has a fan base featuring everyone from Jessica Alba to Megan Fox and more. Made up of botanically infused, natural and effective formulas, this vegan make up brand combines modernity with function,empowering your everyday routines. Designed to be easy on both your skin and the environment, all of the brand's products are vegan and cruelty-free, and feature cutting edge blends of tapioca starch, cucumber extracts and rosehip oil... to name just a few. 

MUST-TRY PRODUCTS:
SHOP ALL MONIKA BLUNDER >>>

RÓEN

Looking for luxe with a conscience? Enter RÓEN. Blazing its own unique trail through the beautysphere, this decadent line-up subscribes to the highest sustainability standards, using only the finest vegan ingredients to deliver multidimensional, luminous finishes. From the brand’s mesmerisingeyepalettescrafted with vegan approved mica to its luscious liplacquerspowered by plant-based candelilla wax and more, every single one of its blends ensuresyouachievea statement sign offthat is effortless to achieve and powered by botanical blends. 

MUST-TRY PRODUCTS:
SHOP ALL RÓEN >>>

VEGAN MAKE UP FAQs

Does 100% vegan mean cruelty-free?

Not necessarily. While products that are 100% vegan do not contain any animal-derived ingredients, this does not automatically mean that they are cruelty-free. For example, a product can be considered vegan but not cruelty-free if the company tests on animals. Similarly, a cruelty-free product can still be considered cruelty-free even if it contains animal derived ingredients (like beeswax, carmine or lanolin)

Is vegan make up actually vegan?

To ensure that the best vegan make up brands are actually vegan, it’s important to consider their sustainability claims and whether they have been checked. This is why here at Cult Beauty we have a third-party verification process with Provenance who makes those checks for us and ensures that what is considered vegan is proven to be exactly that.

What is the healthiest make up to wear?

The healthiest make up to wear are products that are free from harmful chemicals, made from natural ingredients and that are suitable for your skin type. Choosing products that are packed with antioxidants and vitamins is essential as these are gentle and non-irritating. It’s also important to consider formulas that are non-comedogenic, with some people considering mineral make up as the healthiest option.

MORE OF THE BEST VEGAN MAKE UP CAROUSEL: 

And there you have it, a run down of the best vegan make up brands you can paint your face with, while simultaneously feeling good about the choices you’ve made... 

 SHOP ALL VEGAN BEAUTY >>> 

 

 

Rina Teslica
Rina Teslica Writer and expert

Rina is Cult Beauty’s Junior SEO Copywriter and has always had a passion for beauty and skin care (rich moisturisers are her obsession). What started as a love for The Body Shop and their famed Born Lippy lip balms (in ‘Watermelon’ of course!), she is now more interested in finding products with proven effectiveness instead of broken promises. A loud and proud VIEVE fan, Rina owns nearly every item of the range and recommends the brand to anyone who will listen... When she’s not intently reading ingredient lists, you can find her either immersed in multiple true crime podcasts or co-hosting her own parenting one, with an *extra* hot cappuccino in hand.

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