A 101 GUIDE TO BOUCLÈME
Michele Scott-Lynch - Bouclème’s Founder and CEO – conjured up her curl-friendly {hair care} range after feeling frustrated with the lack of products available to you. And we’re so glad she did! Having launched the brand in 2014, her all-natural {shampoos}, {conditioners} and {scalp serums}, have become our curly-hair saviours.
Powered by plant ingredients, her incredible formulations promise to cleanse, condition and define your curls without nasty sulphates or silicones. Just all-natural goodness like the rejuvenating camellia and prickly pear seed oil found in their coveted {Intensive Moisture Treatment}. Or the thirst-quenching virgin coconut that gives their {Curl Conditioner} its hydrating and detangling powers.
Ready to redefine your curls? Read on to discover the best {Bouclème products} to add to your curl care regimen. Plus, get the top tips from Cult Concierge expert {Ryan} on how to use them for the very best results!
THE BEST BOUCLÈME PRODUCTS
{BOUCLÈME INTENSIVE MOISTURE TREATMENT}
The crown jewels of the entire collection, this conditioning treatment mask strengthens your hair while defining your natural texture. It's powered by a concoction of nourishing oils that quickly get to work rebalancing your hair’s moisture levels and improving its manageability.
{BOUCLÈME SCALP EXFOLIATING SHAMPOO}
Can’t seem to shift the product build-up from your scalp? We’ve got you! This exfoliating shampoo harnesses seabuckthorn oil and hydrogenated castor oil to give you a full-scalp detox. Dirt and product build-up are gently lifted away, revealing shinier, smoother curls that spring back to life.
{BOUCLÈME ROOT REFRESH}
Meet the curly alternative to dry shampoo. This iconic formula will answer your post-workout hair prayers. A few sprays directly onto your roots will instantly extend your wash-day curls. It’s also a must for soothing irritated scalps when you wear protective braids or locs.
{BOUCLÈME CURL CREAM}
Breathe life back into your curls with the {Bouclème's Curl Cream}. This leave-in treatment defines and softens your natural curls with an intensely moisturising formula. It’s jam-packed with organic shea butter and a concoction of nourishing oils that will instantly revive any-and-all curl types.
HOW TO USE BOUCLÈME CURL CREAM
{Bouclème Curl Cream} can be used on either wet or dry hair. When applying it to wet hair, we recommend finer hair textures start off with a pea-sized amount and build this up slowly. Medium to thick textures can start off with half to a full pump. We love distributing this product through our curls with our fingers. When using this on dry hair we recommend adding a little amount of water to the product and applying it directly to your curls.
IS BOUCLÈME VEGAN?
Most of Bouclème’s must-have range is vegan. But there are a couple of products that contain honey – such as the {Curl Conditioner}, {Intensive Moisture Treatment} and {Curl Cleanser}.
DOES BOUCLÈME HAVE PROTEIN?
Yes, we love their {Protein Booster}! Because it’s formulated with hydrolyzed vegetable protein, it’s an incredible product for strengthening hair and giving it some extra protection. Just add it to your conditioner or leave-in treatments.
IS BOUCLÈME BLACK-OWNED?
Yes, Bouclème is a British, black-owned brand founded by Michele Scott-Lynch. Who after her own hair journey, decided it was time to create a range of curl care that revives damaged ringlets and curls back to their healthy, bouncy glory.