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BEAUTY NEWS

Briogeo is our Brand of the Month!

briogeo don't despair range against a pink background

With individuality, positivity and transparency at the heart of the brand, {Briogeo} have cemented themselves as a staple within the {hair care} space. Empowering everyone to succeed on their healthy hair journey, they’re home to texture-specific products for every concern and hair type — from damaged strands to {thinning tresses} and {curls} in need of extra care — and they deserve celebrating for it! That’s why we’re devoting January to them as our Brand of the Month; to mark the occasion, we’re welcoming the new and exclusive Destined for Density range (more on that below…), and giving you FREE SHIPPING* across the entire brand.

They’ve solved countless strand stresses before (the Don’t Despair, Repair! range is legendary for good reason) so when we found out they were turning their attention to thinning hair, we could hardly wait! The carefully curated Destined for Density routine fuses the powers of nourishing ingredients and daily maintenance formulas to promote fuller, thicker and healthier-looking hair. Shop the {shampoo}, {conditioner} and {serum} now!

BASKET HALF-FULL?

If there’s space in your basket for more {Briogeo} heroes, allow us to introduce you to the brand’s bestsellers…

{DON’T DESPAIR, REPAIR! DEEP CONDITIONING MASK

“A dream! This mask is so luxurious, it left my hair feeling so silky and not at all weighed down. I prefer a deep conditioner over a conditioner and this ranks in my top five! It smells lovely and doesn’t feel like it’s full of chemicals like a lot of masks. I’ll invest in the big bottle next time! Salon-worthy in my opinion.” Nicole, Cult Beauty customer review

{FAREWELL FRIZZ ROSARCO MILK LEAVE-IN CONDITIONER

“Adore! I have quite fine, wavy hair that is prone to breaking and I’ve found this product to be an absolute dream. It's easy to use as you don't need to wash it out and it's not heavy on your hair. I can feel a difference in my hair for the better and will definitely be re-buying.” Dee, Cult Beauty customer review

{SCALP REVIVAL CHARCOAL + COCONUT OIL MICRO-EXFOLIATING SCALP SCRUB SHAMPOO}

“Works wonders! It really helps to remove any dead skin cells but also product build-up from any styling products, especially dry shampoo. I only wash my hair twice a week so dry shampoo can build up easily and regular shampoo doesn’t quite seem to clean this away. Incredible product and will definitely be repurchasing.” Ruth, Cult Beauty customer review

{DON'T DESPAIR, REPAIR! MEGASTRENGTH TREATMENT

“Worth the price tag! I really do love this stuff and use it as an overnight treatment. I’ve suffered a lot with hair loss and this has done the trick with making my hair easier to manage. I would recommend leaving on overnight and washing off in morning!” Hannah, Cult Beauty customer review

 

SHOP BRIOGEO>>>

 

*Applies automatically at checkout. Valid on Briogeo products for a limited time only.

Bethan Robinson
Bethan Robinson Writer and expert

Bethan is a Senior Copywriter at Cult Beauty. When she’s not trying to perfect the ultimate ‘no make up’ make up look — she swears by Saie — or find new skin care to fall for, she’s likely playing video games, making the most of her housemate’s MUBI account or strolling around Victoria Park with a pastry in hand.

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