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TRIED AND TESTED

Meet the fresh beauty besties (as voted by you)

The heroes you need in your skin care regime, it's time to find out why these products are found on the shelves of skin care connoisseurs... (plus, they're currently FREE when you spend £60 on {fresh} favourites)!* 

A #CultCommunity favourite, the world-renowned {Soy Face Cleanser} is an ultra-gentle, suits-all foaming formula, that generates the most refreshing (non-stripping!) lather to deep cleanse and purge every pore of embedded dirt, grime and impurities. Delicately scented and infused with soothing soy, calming cucumber, nourishing borage and balancing rose water, this silky gel-balm is grrrrrreat for awaking your face in the morning...

"This was recommended to me while in America last year and I've tried finding cheaper alternatives but nothing with cut it! Best cleanser ever - nothing comes close and a little goes a long way! Think I'll be using this forever and a day." - Clarissa, Cult Beauty customer

Jam-packed with strawberry extracts to brighten and polish your skin to perfection, fresh {Sugar Strawberry Exfoliating Face Wash} is a gentle daily cleanser that prevents pore-clogging cells from comprising clarity and radiance. With soft sugar crystals to 'buff' without damaging sensitive skin types, this heavenly-scented concoction smells scumptious... just try not to spread it on toast.

"This not only smells fantastic but is an excellent exfoliator. I love how when you start to massage it into your face, the sugar crystals polish and dissolve for a gentle cleansing effect. It's terrific stuff - leaves my face very soft! I really love this brand and *will* be getting more." - Mrs L, Cult Beauty customer

Picture dew on a petal and you'll conjure the essence of this little miracle's thirst-quenching prowess... A loooong drink for tight, stressed or thirsty complexions, {Rose Deep Hydration Cream} keeps your cells plumped-up and skin looking perfectly petal-esque all. day. long. Lightweight and swiftly absorbed, this balancing, soothing, refreshing and youth-boosting crème is a godsend. Don't believe us? We'll hand over to you

"I have always suffered with combination skin. As I'm prone to acne and oily patches I had always steered clear from 'deep hydration' products in fear that they would be too rich and break me out. A family member bought me a tub of this moisturiser and it completely changed the game for me. It's amazing - so hydrating but has a nice light texture that sinks in well and has ERADICATED the dry/dehydrated patched that my face is prone to. It also smells divine - and not the least bit artificial." - Lou, Cult Beauty customer

Lip balm but not as you know it, fresh {Sugar Lip Treatment} feels like the snuggliest comfort blanket for your kiss - cosseting lips with a nourishing cocktail of orange extract to protect and sea fennel to smooth lines and boost definition. The star of the show is sugar - a natural healer (and an excellent humectant) - that keeps skin hydrated for hours on end. A chapped pout is a thing of the past!

"I have been using this for two days and my lips are so soft, already more defined and plump. I have naturally quite thin lips and I can really see a noticeable difference after a couple of days use. This will become a staple in my handbag from now on!" - Maxine, Cult Beauty customer

SHOP FRESH >>

*One per customer, while stocks last

Verity Douglas
Verity Douglas Writer and expert

Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...

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