DISCOVER ISAMAYA
Using make up as a tool to express yourself, ISAMAYA’s beauty collection serves up a series of technical and innovative colour cosmetics. Founded by world renowned make up artist Isamaya Ffrench, the brand’s revelations pay homage to artistic vanguards such as English painter Francis Bacon, French photographer Serge Lutens, and Japanese illustrator Hajime Sorayama – to name a few.
MEET ISAMAYA FFRENCH
Renowned as a visionary make up artist and beauty curator, Isamaya Ffrench spent a decade challenging the perception of beauty while working with some of the most recognisable faces – we’re talking everyone from Madonna and Cher to Rihanna and Bella Hadid. Working with so many diverse brands and people, she gained a great understanding of what people expect from make up and what the market deems a ‘good product’. Taking this experience and putting it into practice, the creative polymath created her very own brand – ISAMAYA.
ISAMAYA ON AUTHENTICITY
While ISAMAYA has dubbed the Salvador Dali of modern make up by ‘Fashionista’, its founder believes that surrealism is too far from the truth. Instead, Isamaya Ffrench refers to her brand as the cosmetic ‘truth seeker’. Creating an inclusive environment to freely express who you really are, the brand pushes limitations and champions those who don’t conform to the mainstream world.
