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PSA
As the younger sibling of Allies of Skin, PSA (that's Purposeful Skincare by Allies) is the colourful complexion brand that allows you to customise your routine to fit your skin story. Created by industry leader Nicolas Travis, the beauty brand was developed with the ethos that skin care should be accessible, affordable and effective for all.
PSA BESTSELLERS
SHOP PSA BY COLLECTION
DISCOVER PSA SKINCARE
Combining scientific research with easy-to-use and effective formulas, PSA Skin was created by the man behind Allies of Skin (hence the name Purposeful Skincare by Allies), Nicolas Travis. Ensuring his beauty brand caters to all skin types, tones and textures, the creator dreams up formulas for those who suffer from sensitivity, oiliness and everything between. PSA Skin has a solution to suit all your complexion’s your needs...
MEET PSA’SFOUNDER
Having battled break outs and acne in his teens, Nicolas Travis struggled to find effective skin care solutions that didn’t make him feel disheartened and ashamed. This deep desire to find products that actually worked instigated him to create his own range of products. After receiving his degrees in biomedical and pharmaceutical science and a master's in international business, he took a loan from his siblings and rolled out Allies of Skin in 2016. In 2020 he developed PSA Skin with the idea that this sister brand should be more accessible to its consumers.
PSA’S BESTSELLERS
Follow the Light Multi Acids & Vitamin C Radiance Peel is a fan-favourite for a reason. Developed to bring back luminosity, this mighty medley of acids (including glycolic, lactic and i-ascorbic acid) promotes brightening and fights fine lines and pigmentation. Not only that but, powered by hyaluronic acid, it banishes dullness promoting a dewy-looking finish. Looking to soothe spots and level up your skin care routine? Reach for the Silver Lining Dioic & Willowherb Clarifying Cream. Not only does this moisturiser deliver hydration, but it prevents future breakouts thanks to its infusion of antibacterial colloidal silver. Absorbing into the skin quickly, this lightweight lotion won't leave your complexion feeling oily, but supremely soft and nourished.