about-face Paint-It Matte Lip Colour 4.5ml (Various Shades)
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21.40€
Made by American singer and songwriter Halsey, ABOUT-FACE is an incredibly high-performance line of ‘make up without rules’, working to empower self-expression via its vegan and cruelty-free formulas. Taking pride in being ‘clean’ — you won’t find any gluten, parabens, phthalates or synthetic fragrances here — each ABOUT-FACE hero is dripping with saturated pigment, incredibly long-lasting (like, from desk to date and back again) and made to inspire creativity for everyone. For a long-lasting swipe of matte colour (without any of the dreaded crusty, dry feeling you might have come to associate with the finish), look to the brand’s Paint-It Matte Lip Color, available in 10 last-all-day shades.
With a (surprisingly comfortable) matte finish, ABOUT-FACE’s Paint-It Matte Lip Color offers an opaque swipe of colour that promises to last all day long.
Use the perfectly carved doe foot to apply the liquid formula — which is infused with a gentle peppermint flavour you’re bound to fall for — with expert precision. Trace your pout with a lip liner first for extra definition, or use a small fluffy brush to buff out the edges before the Lip Color has dried for a deliciously diffused, editorial-inspired look. Choose from 10 intense and last-all-day shades, including the ultra-dramatic black ‘Night Sight’, brown-nude ‘Nudist Judas’ and rich red ‘Fireside’.
[Isododecane, Mica, Dimethicone, Hydrogenated Vegetable Oil, Polybutene, Disteardimonium Hectorite, Silica Dimethyl Silylate, Octyldodecanol, Hdi/Trimethylol Hexyllactone Crosspolymer, Trimethylsiloxysilicate, Propylene Carbonate, Aroma/Flavor, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Silica, Limonene, Linalool, [May Contain/Peut Contenir: Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77492), Iron Oxides (Ci 77491), Red 7 Lake (Ci 15850), Blue 1 (Ci 42090), Iron Oxides (Ci 77499), Red 28 Lake (Ci 45410), Red 21 (Ci 45380), Yellow 5 (Ci 19140)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply to lips for the perfect dose of matte pigment. For extra precision, line with Matte Lip Pencil.
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This item
about-face Paint-It Matte Lip Colour 4.5ml (Various Shades)
21.40€
Customer Reviews
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Nice color
Nudist Judas is a yellow toned nude. I love this on my medium dark skintone especially with a green eye look. It's not drying on the lips
by Rebecca Verified Purchase
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Smaller than expected
This was on offer, so I decided to give it a go. Lovely colour for sure, but (maybe I shouldn't have been) I was surprised at how small it was! That's my fault for not looking at the size, so can't fault them for that. I am taking stars off for the experience, I found the product liquid to be very thick and gloopy - and once on the lips, very drying. Not my fav, but may work for others.
by Glamour_Ghoul Verified Purchase
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Extraordinary brand
They’re truly long wearing, gorgeous colors! Make sure your lips are exfoliated before using. I wish there’ll be more colors on cult beauty. About face is truly magical brand.
by Anna Verified Purchase
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Longlasting matte lipstick
I chose the colour 'Take Aim' which is a beautiful red/purple lip colour. Besides the great color, the lipstick lasts a really long time. I ate and drank with it and nothing comes off. The lipstick also smells like mint which I definitely like. Definitely recommended if you like a sultry, long-lasting lipstick.
by yentl Verified Purchase
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Perfect if you love a matte lip
I'll be honest, I am not that into lipstick and I don't particularly like the look of matte lips on myself. There is no doubt that this is really pigmented and long-wearing so if you love a bold matte lip then this is the perfect product.
by Sarah - Cult Concierge
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Paint It Matte
If matte lipsticks are your thing, but you constantly find yourself topping up with lip balm to quench your dried-out lips, then stop right here and add to bag immediately. Gorgeously pigmented, incredibly comfortable for all-day wear and boasting heaven-sent hues... these lip-loving matte shades are a must in any make up collection.
by Natalie — Cult Beauty Staff
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THE lip product
This is now my favourite lip product! It applies beautifully, stays on forever and the applicator is awesome!Â
by Natálie
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Wonderful Option!
This is a great option that applies so very easily, drys down quite quickly and really stays put once dry. I do find to get the best finish like most liquid lipsticks makes sure your lips are well hydrated and smooth before applying and you'll get some great colour payoff that looks vivid on the lips, I've tried shade Obscure Desire that was a warm, slightly brick/terracotta brown that looks great on the lips, personally not my vibe but if this is what you're looking for this get a big ol thumbs up from me 100%.
by Ryan - Cult Concierge
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So easy to apply!
I have this in the shade Obscure Desire which is more of a lighter brown toned nude. My favourite part of this product has to be the applicator - I found it so easy to apply and I was able to follow my lip line perfectly. It also wears well and feels comfortable on the lips!
by Grace - Cult Concierge
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Pigmented!
Firstly – the packaging is simple yet beautiful and I love that it reflects the shade inside. The applicator is slightly tilted which I like and will help with precision when applying the product. The formula is extremely pigmented and just glides onto the lips. I have the shade ‘Obscure Desire’ which is a gorgeous chestnut brown. It dries down to a matte pretty quickly – although it is matte, it is extremely lightweight, comfortable, and not drying at all. I can not wait to get some more shades!
by Connor - Cult Concierge
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