Short for ‘Living Organic Loving Ingredients’, Tina Hedges created LOLI Beauty during a moment of realisation. Her epiphany? That the beauty industry needed to change, big time. Cue a swathe of skin and wellness essentials that strip everything back to the core of what matters: food. Nourishing us with the purest and most potent of ethically sourced, food-grade ingredients (suitable for even sensitive skin!), the Plum Elixir cocktails four plant oils for firm and supple skin with diminished fine lines and a radiant glow.
So much more than your average serum, the Plum Elixir offers enchantingly efficacious results for your parched skin, damaged hair and chapped lips.
Working to tackle stress as well as dryness, this youth-boosting, multipurpose formula smooths, restores, nourishes and recharges your glow-jo. The brand’s bestselling recipe is completely waterless and vegan – delivering a potent dose of the very best organic, food grade seed oils. Rich in fatty acids and vitamins A and E, antioxidant-rich plum kernel oil nourishes and hydrates even more effectively than argan oil, while vitamin C-rich pomegranate seed oil refines and brightens dull complexions – protecting them from aggressors and encouraging smooth, shiny locks. Tea seed oil soothes and balances with its anti-inflammatory and non-comedogenic properties that help to battle blemishes, while sea buckthorn deeply moisturises and heals with 190 bioactives (!) alongside omegas 3, 6 and 9 to boost collagen.
Prunus Domestica (Plum) Seed Oil*, Punica Granatum (Pomegranate) Seed Oil*, Camellia Oleifera (Tea) Seed Oil*, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil,* Tocopherol (Vitamin E)***, Helianthus Annuus (Sunflower) Seed Oil,* Rosmarinus Officinalis (Rosemary) Leaf Extract** (*) USDA Organic, food grade (**) organic (***) food grade
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Apply day and night to clean, damp skin as a serum or in place of your moisturizer.Use under makeup as a primer. Apply to dry hair to smooth and add shine, or massage into scalp as a pre-shampoo treatment. May be used on face, lips, body and hair. Can also be mixed into any mask or scrub.
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LOLI Beauty Plum Elixir
68.90€
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Simply gorgeous!
I received a sample size bottle of this in a goodie bag sometime ago and fell in love! Not only did the tiny little bottle (around 10ml) last AGES with daily use - adding a few drops to my usual night cream, plus a few drops straight on my perpetually chapped lips - but the sweet, subtle, marzipan like scent I absolutely adored, very soothing and a lovely way to end my evening routine. I rarely go on to invest in a full size product, particularly one as pricy as this, but I certainly don't regret adding this luxury to my regime of The Ordinary and Inkey List 'no frills' basics. I'm a good 4 months into using this everyday and the bottle remains almost full - in fact, it's the only product I leave within reach on my nightstand rather than in carefully organised 'morning' and 'evening' boxes so I can apply it whenever I feel the need. The benefits I notice with this were apparent almost overnight, I have pretty good skin which is leans slightly towards oily, but rather than leaving my skin feeling greasy as I've found using other oils on heavy creams, this leaves my skin feeling velvety soft and smooth in the morning, and is wonderfully soothing on cracked or chapped lips. I also found it very helpful when I had a cold and had sore skin around my nose, it calmed the redness and acted like a barrier from further irritation going through tissues! This is definitely remaining a staple product for me, in my opinion it's absolutely flawless!
by Kirsty
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