Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
You'll earn 32 Status Points with this product
31.60€
Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No.4P Blonde Enhancer Toning Shampoo (250ml), a purple-toned cleanser that helps to neutralise brassy tones while intensely moisturising and brightening tresses.
Is your blonde looking a little brassy? There's no need to fret when OLAPLEX's No.4P Blonde Enhancer Toning Shampoo (250ml) can come to the rescue.
Powered by a cutting-edge toning system, this cleanser offers customisable blonde maintenance. Brimming with highly concentrated pigments, it lets you choose your toning level: the longer you treat, the brighter the results. It's suitable for all-over colour, balayage or natural blonde styles too. If that wasn't enough, this purple shampoo is also enriched with brand's patented Bond Building Technology, which works to transform dry, brittle strands into a soft, visibly shiny finish. No orange hues here...
Water (Aqua/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Distribute evenly between palms first. Apply to wet hair and lather fully. Leave on for 1-3 minutes. (For more intense toning, leave on up to 5 minutes.) Rinse well and condition.
Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.
Frequently Bought Together
This item
Olaplex No.4P Blonde Hair Hydrating and Brightening Purple Toning Shampoo 250ml
31.60€
Other Customers Bought
5
31.64€
209
31.60€
551
33.90€
2229
RRP: 25.90€Current price: 19.43€
12
63.28€
403
31.60€
Customer Reviews
105
5
4
3
2
1
50
34
10
5
6
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
it’s average
it lightens my hair a little but i think you can find a better purple shampoo for cheaper! 🫶🏼
by danielle Verified Purchase
Was this helpful?
Works amazing to tone
Loving this product, obsessed with Olaplex products and tones blonde hair amazingly
by Lisa Verified Purchase
Was this helpful?
The best for a reason
I understand why Olaplex is so loved, this has been the only purple shampoo that actually removes the brassy tones - it can be drying if you use it too often, but every second wash followed by a treatment or mask is great!
by Carla Verified Purchase
Was this helpful?
Hard to rinse
After using this product I noticed my scalp had a purple residue for days, and left my scalp a little itchy. It did brighten my hair and got rid of brassiness.
by Grace Verified Purchase
Was this helpful?
No yellow shampoo
It is a good shampoo for blonde hair but to be honest didn’t notice that much of a difference with other cheeper versions of purple shampoo’s
by dasha Verified Purchase
Was this helpful?
Tones blonde very well
This shampoo is great for blondes as it really cuts the yellow tones- I tend to shampoo my hair with regular shampoo as it states and then I put the olaplex toning shampoo on like a mask and leave it on fir 10-15 minutes to really cut the yellow tones. Works fantastic:)
by Joanna Verified Purchase
Was this helpful?
Quite drying
Unfortunately this was quite drying on the hair so won’t repurchase.
by Saartje Verified Purchase
Was this helpful?
Olaplex nr4
This shampoo is good, I agree with other reviewers that it’s a bit on the drying side but I’ve yet to find a purple shampoo that isn’t. It’s really good at removing the brassy tones!
by T
Was this helpful?
Okay
I don't think this is worth the price point. It works like any regular lilac shampoo. It does brighten my coloured hair but nothing exceptional.
by Sophie Verified Purchase
Was this helpful?
Sucks the moisture out
I really wanted to love this product. But I absolutely hate this purple shampoo! I tried to give it a fair chance and used it three times but this honestly leaves my hair feeling like straw and I have to deep condition anytime I use it, it literally sucks the life out of my hair. I eventually threw it out.
by Chelsea Verified Purchase
Was this helpful?