Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. The OUAI Detox Shampoo Travel Size (89ml) offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI Detox ShampooTravel Size (89ml) helps to cleanse away dirt, excess oil and product build-up (we're looking at you, dry shampoo).
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week option, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with hair that feels soft, silky and ready for action. Infused with the brand's signature 'Melrose Place' fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk is the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5).
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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This item
OUAI Detox Shampoo Travel Size 89ml
13.50€
Customer Reviews
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Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Promising detox
It is as described detoxifying the scalp well enough
by Gj Verified Purchase
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Good shampoo
It leaves your hair soft and clean. I really like it
by Valep79 Verified Purchase
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i recommend
I will buy the bigger bottle. My hair feels hydrated and i love the scent. it smells like apple cider vinegar
by Sarah Verified Purchase
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Love this shampoo
I use it 2-3 times a month, and it smells so good. I really like this shampoo. You don't need much and I have long hair so a small bottle will last a few months.
by Powline Verified Purchase
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Good but not a fan of the scent
The shampoo does what it says, leaves hair well cleansed but soft. Unfortunately I'm not a fan of the scent (to me it mostly smells like rose) but still works well enough so may repurchase if I don't find another clarifying shampoo that smells better to me.
by Anni Verified Purchase
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worth your money
my hair feels incredibly clean and refreshed . highly recommend for anyone looking to revitalize their hair .
by meryeme Verified Purchase
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One of the best
Cleanses reallllly well but I can only use it in the summer as it kind of dries my scalp otherwise. It's okay in the summer season as my skin is not as dry. Smells fresh, keeps hair clean for longer periods.
by M Verified Purchase
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Great shampoo
Nice for detox once or twice a week. The scent is amazing.
by Mariela Verified Purchase
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Perfect
I got a sample of this in a goodie bag and I’m so impressed I’m 100% purchasing the full size! My scalp situation is really challenging, oily but also very prone to irritation. After using this my hair actually feels clean with no burning etc, and I was pleasantly surprised there is no overpowering scent which has been my problem with Ouai products in the past. Five stars!
by Ellie
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Like!
It doesn’t irritate my scalp and leaves it very well cleaned. Would repurchase!
by Su Verified Purchase
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